What does 主観 mean?
主観 is a Japanese noun meaning “subjectivity, subject, ego” in English. It can also be translated as “one's personal opinion” depending on context. It is written as 主観 in kanji, しゅかん in hiragana, and shukan in romaji. This word is part of JLPT N1 vocabulary.
Example sentence
いろいろ考えてみると私の主観ですが、プレゼントはどれだけ気持ちがこめられているかで価値がかわってくるのだと思います。
All things considered, and it's just my opinion but, I think that the value of a present changes depending on how much thought is put into it.